ALMOST every Saturday, expect to receive an in-depth article on branding, brand identity design, marketing, and entrepreneurship.
🌸 [ANGEL EMAIL] My Guide to Break into Femtech
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Hi Reader, Pik here. How have you been? I’m currently observing Ramadan, a month where I fast from dawn till dusk. It’s a period meant for spiritual reflection, but it’s also physically demanding. I had hoped to send this email out sooner, but sometimes things don’t go as planned. Still, I believe it’s better late than never. AdviceBranding, design, and business stuff NewsWomen’s health issues or femtech industry news
GemsFemtech accelerators, funding, hiring, pitch competitions, etc.
EventsFemtech events LightheartedJust fun stuff That’s all for this Saturday. If you’re not enjoying this, please consider unsubscribing. It’s totally fine and there are no hard feelings. But if you find value in it, it’ll mean the world if you recommend it to a friend. 🌸 See you next month!
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Join the Angel Email
ALMOST every Saturday, expect to receive an in-depth article on branding, brand identity design, marketing, and entrepreneurship.
Hi Reader, 🌸 Pik here! Me? A startup mentor? If you told me 10 years ago I’d be mentoring startup founders…Giving branding workshops…Speaking on panels… …I probably would’ve laughed and said,“I’m just a graphic designer.” Back then, my happy place was Illustrator. Quiet. Behind-the-scenes.I didn’t see myself as a “mentor.” I didn’t think I had the voice for it. But now?Apparently I mentor startups across three global programs.IEEE, FemHealth Insights, and FemTech Lab.I give talks. I coach. I...
Hi Reader, 🌸 Pik here! Not too long ago, I was in a small business group, casually explaining what I do. I said I was building a membership site for women entrepreneurs,and suddenly, I got flooded with questions: “Which should I build first: my personal brand or business brand?”“Do I have to show my face on social media?”“What if I want to sell the business later?” So this month, we tackled the branding question everyone’s asking but secretly confused by: Personal Brand or Business Brand,...
Hi Reader, 🌸 Pik here! A client asked us to design a new website.We said, “Great! Can you share your brand assets?” They sent… a single JPEG file.That’s it. No color palette.No brand guide.Not even a transparent background. Just one fuzzy logo with a white box around it.You’ve probably been there too, either receiving it or sending it 😅 Why it matters A logo alone isn’t a brand.It’s just the tip of the iceberg. When you don’t have a clear system (fonts, colors, rules) it shows up in...